Energy Technologies Institute - Interrelated

Energy Technologies Institute

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The UK Government has set a target of delivering 15% of all energy needs from renewable sources by 2020, a reduction in greenhouse gas emissions of 34% by 2020 and at least 80% by 2050.

We helped Bell Communications to deliver a winning pitch to BIS (Department for Business Innovation & Skills), to develop a brand for a new enterprise being established to aid the realisation of new sustainable technologies in the energy sector. The project had considerable private sector support from companies like Shell, BP, Caterpillar, EDF Energy, E-ON, Rolls Royce.

Our work delivered the strategic analysis, positioning, brand character and modelling as well as design management of the approved logo, visual identity and first stage website.

Strategy

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